Horst Dassler (12 March 1936 – 9 April 1987): 215 was a businessman who was the son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded Arena , a swimwear company, and became chairman of Adidas, and at the time of his death it was the world's largest sporting goods manufacturer with affiliates in 40 nations.

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